World Poker Tour® Announces “The Road to the FIAT® Final”

New ClubWPT.comâ„¢ Sweepstakes to Award
2015 Fiat 500 Abarth Automatic

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Los Angeles, CA (October 7, 2014) — The World Poker Tour® announced today The Road to the FIAT® Final, a brand new online promotion on ClubWPT.com/FIAT with the FIAT brand that will award a 2015 Fiat 500 Abarth Automatic and a WPT® VIP experience to the winner. Players will compete in daily, weekly, and monthly step qualifiers to gain entry into the series-ending FIAT Final on Sunday, January 25, 2015 at 4 p.m. ET. ClubWPTâ„¢ will fly the winner to a televised WPT® Main Event in Season XIII, where he or she will accept the prize and be featured in a future episode of the World Poker Tour.

Daily qualifiers began on October 1 on ClubWPT.com, and The Road to the FIAT Final continues with weekly quarterfinal qualifiers and monthly semi-final qualifiers before ending in the FIAT Final on January 25. To get started on The Road to the FIAT Final, visit www.ClubWPT.com/FIAT.

An expression of dominance, the “wicked” 2015 Fiat 500 Abarth Automatic is built to thrill, featuring a 1.4L 16V MultiAir® Turbo Engine, 160 horsepower, a heavy-duty six-speed automatic transmission, performance suspension, a turbo boost gauge, and 16-inch performance aluminum wheels. On the inside, drivers will enjoy a premium FIAT audio system, BLUE&ME® hands-free communication, and an interface that supports both Bluetooth® and USB devices.

As with the World Poker Tour’s impressive roster of other partners, including Monster® Headphones, Skrill, DraftKings, and luxury Swiss watchmaker Hublot, The Road to the FIAT Final will showcase FIAT at WPT events and on televised broadcasts.

“This is one of ClubWPT’s most valuable promotions ever and we are proud to partner with FIAT, a legendary brand,” said WPT President Adam Pliska. “The winner of The Road to the FIAT Final will enjoy a World Poker Tour VIP experience and drive away in a 2015 Fiat 500 Abarth Automatic with some serious bragging rights. Add this to the $ 100,000 in cash and prizes ClubWPT members can win each month, and it demonstrates great value in being a ClubWPT member.”

Players can sign up at www.ClubWPT.com/FIAT today to start playing poker online at the only site backed by the prestige of the World Poker Tour. No purchase is necessary for the ClubWPT.com sweepstakes and the service is void in states where prohibited. For full rules, click here.

For more details on World Poker Tour events, sponsors and promotions, please visit www.WPT.com.

WPT Media Contact
Rich Ryan – richard.ryan@wpt.com

About World Poker Tour

World Poker Tour (WPT) is the premier name in internationally televised gaming and entertainment with brand presence in land-based tournaments, television, online, and mobile. Leading innovation in the sport of poker since 2002, WPT ignited the global poker boom with the creation of a unique television show based on a series of high-stakes poker tournaments. WPT has broadcast globally in more than 150 countries and territories, and is currently producing its 13th season, which airs on FSN in the United States. Season XIII of WPT is sponsored by ClubWPT.com, a unique online membership site that offers inside access to the WPT, as well as a sweepstakes-based poker club available in 35 states across the United States. ClubWPT.com also sponsors Season 2 of the new WPT Alpha8 series of super-high roller poker tournaments which is currently in production and which airs on FOX Sports 1 in the United States. WPT participates in strategic brand license, partnership, and sponsorship opportunities. WPT Enterprises Inc. is a subsidiary of bwin.party digital entertainment plc. For more information, go to WPT.com.

About FIAT

Born over fifty years ago, it was more than just a car. It made history. It gave Italians the ability to move freely and with confidence – after the devastation of World War II. A liberating form of self-expression, the FIAT 500 was built to satisfy our insatiable love for each day. For FIAT, a company founded in 1899, this was a rebirth. The start of a legend. A modern symbol for Italian design. Some cars go down in history for their technological or stylistic innovations. Others deserve to be remembered for the role they’ve played in the daily life of an entire generation or country. But few succeed in combining the two – technology and sentiment – and leave an eternal mark. Now in over 80 countries, it has evolved into a beloved global icon, winning the hearts of passionate drivers, motor journalists and judges alike, most recently winning 60 international awards, including being named 2008 European Car of the Year and 2009 World Car Design of the Year. Additionally, FIAT MultiAir Technology was recognised as the “Single Most Innovative Engine Technology” of 2010 by the International Engine of the Year Awards panel. Now that’s love. This vehicle of change is now coming to America. Deeply rooted in Italian culture, values, sentiment and sensibilities, it will, like its ancestors, not just blend in. It will fully liberate your passion for life.

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